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EXPERTISE

We have shaped the field of data science and are widely recognized thought leaders in our industry. 

Our obsessive focus on action ensures your research has maximum impact for your business.

Why

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?

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ADVANCED 
QUANTITATIVE RESEARCH

Everything we do is grounded in advanced data science, allowing us to uncover unique and compelling insights that are otherwise unobtainable. Our research is robust and stands up to scrutiny.

 

Our leaders have shaped the field of data science for the last 35 years with award-winning publications - receiving the prestigious Paul E. Green award for articles in the Journal of Marketing Research that have the highest impact in the fields of  Marketing and Research.

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DRIVING STRATEGIC DECISIONS 

Everything we do drives action. From design to reporting - we are constantly thinking about how results will shape your decisions, and how to best tell that story.

 

We share recommendations - not just results - so leaders at all levels of the organization can immediately start creating action plans.

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SEAMLESS RESEARCH

Your success is our success. We take a true partnership approach when working with every client and are highly invested in every engagement.

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Our deep experience means we're wise to pitfalls, and can effectively anticipate and avoid them. We're always thinking ahead about your needs. 

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OUR SOLUTIONS

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STRATEGIC SEGMENTATION

Building targetable, actionable segmentations

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